You’re Invited: The Market Research Revolution Sessions
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Upcoming Session: The New CI Model
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If market research firms handle strategy, does that put your career in consumer insights at risk? Quite the contrary! This session we explain how consumer insights departments benefit when they allow market research firms handle strategy.

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The Market Research Revolution Sessions is a new series hosted by Amy Graglia, PhD, founder of Novi Research and a leading expert in emerging markets and trends.
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Amy has advised some of the world’s most recognized organizations—including Google, Facebook, WhatsApp, Stanford, the NFL, Fox Racing, and CrossFit—on how to recognize market shifts and pivot strategies to meet them. She also works with Los Alamos National Labs, guiding scientists developing cutting-edge technologies on how to successfully bring their innovations to market.

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